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IntelliTrac

Australian-designed GPS telematics pioneer since 1987, with NZ-specific RUC compliance tools and presence across ANZ and the Asia-Pacific.

Bundoora, AustraliaPrivate CompanyFounded 1987~26 employees
IntelliTrac logo
Website
1987
Year founded (as Novatronics)
1998
Pioneering GPS tracking since
8
Asia-Pacific country offices
4th Gen
Elite flagship GPS device generation
NZ RUC
Integrated RUC compliance module
40,000+
Clients across ANZ and Pacific

Overview

IntelliTrac is an Australian-owned telematics company founded in 1987 by Dean Calapai as Novatronics, initially designing and manufacturing automotive security electronics in Melbourne for vehicle manufacturers, dealers, and aftermarket stores across Australia and South East Asia. In 2002 the company pivoted to GPS fleet management, rebranding as IntelliTrac, and has since grown into a multi-country telematics provider with offices across New Zealand, Australia, Papua New Guinea, Indonesia, Malaysia, and Taiwan. The company designs and manufactures its own GPS tracking hardware in Australia, with its flagship product -- the IntelliTrac Elite -- now in its fourth generation. The Elite device supports multi-constellation GNSS (GPS, GLONASS, Galileo, BeiDou), dead reckoning for urban canyon and tunnel environments, 2G/3G/4G connectivity with optional Iridium satellite fallback, and extensive I/O capabilities including OBD-II, CAN bus, RS232, Wi-Fi, Bluetooth, and RFID. The company's cloud-based Hawk platform provides fleet managers with real-time tracking, driver behaviour monitoring, route optimisation, and mobile data terminal functionality through browser, iOS, and Android apps. IntelliTrac has a dedicated New Zealand operation (IntelliTrac New Zealand Limited) with specific capabilities for the NZ market, including an integrated Road User Charges module. This RUC module tracks licence purchases, monitors odometer readings, sends renewal reminders, and -- notably -- uses advanced mapping technology to automatically calculate off-road distances for RUC credit claims, going beyond simple geofencing to analyse travel against public road networks. IntelliTrac has engaged with the Ministry of Transport on RUC consultation processes and serves clients across emergency services, local government, utilities, mining, oil and gas, and commercial fleet sectors.

Products & Services

IntelliTrac Elite

Fourth-generation flagship GPS telematics device. Multi-constellation GNSS (GPS, GLONASS, Galileo, BeiDou), dead reckoning, 2G/3G/4G with optional Iridium satellite fallback. Up to 20 digital inputs, 10 digital outputs, 4 analogue sensors, plus RS232, Wi-Fi, Bluetooth, OBD-II, J1939/1708 CAN bus, one-wire, and RFID interfaces.

IntelliTrac Evolve

Self-powered magnetic-mount GPS tracker designed for trailers, containers, and unpowered assets. Compact form factor with long battery life.

Hawk Platform

Cloud-based fleet management software available as responsive web app, iOS app, and Android app. Provides real-time tracking, driver identification (RFID), route optimisation, navigation, messaging, job dispatch, pre-start checklists, and driver behaviour monitoring.

Mobile Data Terminal (MDT)

In-vehicle tablet-based solution integrated with the Hawk platform for field operations, supporting bin fault logging, missed bin dispatch, messaging, and navigation for local government waste collection and other field services.

NZ RUC Module

Integrated Road User Charges compliance tool for the New Zealand market. Tracks RUC licence purchases and expiries, reads vehicle odometer data, sends renewal reminders, and automatically calculates off-road distances using advanced mapping technology for optimal RUC credit claims.

History

87
1987

Founded as Novatronics by Dean Calapai in Melbourne, Australia, designing and manufacturing automotive security electronics for OEM and aftermarket channels across Australia and South East Asia.

98
1998

Began pioneering GPS tracking technology, expanding beyond automotive security into vehicle location and fleet management.

02
2002

Rebranded as IntelliTrac, launching dedicated GPS fleet management solutions for commercial and government clients.

03
2003

Formed exclusive joint venture with streetdirectory.com.au, combining IntelliTrac's automotive electronics expertise with mapping technologies.

06
2006

Expanded operations into New Zealand, establishing IntelliTrac New Zealand Limited.

10
2010

Extended regional footprint into South East Asia with offices in Indonesia, Malaysia, and Papua New Guinea.

13
2013

IntelliTrac technology selected for Insurance Box (backed by QBE), Australia's first telematics-based personal car insurance product. Partnered with KORE Wireless for secure M2M connectivity.

18
2018

Launched the fourth-generation Elite flagship GPS device with multi-constellation GNSS, dead reckoning, and Iridium satellite fallback capability.

22
2022

Engaged with the NZ Ministry of Transport's public consultation on reforming the Road User Charges system ('Driving Change: Reviewing the Road User Charges System').

Leadership

Dean Calapai

Founder, Director & CEO

Founded the business in 1987 after working at IBM. B.Eng in Electronics & Communications. Fellow of the CEO Institute and graduate of the Australian Institute of Company Directors. Extensive experience across Australia and SE Asia.

Geoffrey Zhou

Founding Managing Director, IntelliTrac Indonesia & Virtual Map Australia

Bachelor degrees in Engineering and Business Management. Founded Virtual Map's streetdirectory.com.au in 1995. Involved in GIS software since 1995. Leads IntelliTrac's Indonesian operations and Intimap subsidiary.

YY Tan (Tan Yeng Yap)

Managing Director, Malaysia

With the company since 1988, responsible for growth in Southeast Asia with vehicle manufacturers in Malaysia, Thailand, and Indonesia.

RUC Involvement

IntelliTrac offers an integrated RUC compliance module as part of its fleet management platform, specifically designed for the New Zealand market. The module automates RUC licence tracking, expiry reminders, and -- its key differentiator -- uses advanced mapping technology to calculate off-road travel distances for RUC credit claims without relying solely on pre-defined geofences. IntelliTrac New Zealand Limited has engaged with the NZ Ministry of Transport's RUC consultation processes.

Market Position

  • Integrated NZ RUC compliance module within broader fleet telematics platform
  • Advanced off-road distance calculation using mapping technology (not just geofencing)
  • Serves NZ emergency services, local government, utilities, and commercial fleets
  • NZ-specific operations through IntelliTrac New Zealand Limited
  • Positioned as a specialist telematics provider with RUC tools, rather than a dedicated eRUC provider

Policy Positions

  • Engaged with Ministry of Transport's 2022 RUC consultation ('Driving Change: Reviewing the Road User Charges System')
  • Supports telematics-based distance measurement for RUC compliance
  • Advocates for automated off-road credit calculation to reduce compliance burden on fleet operators

Notable Events

IntelliTrac Technology Powers Australia's First Telematics-Based Car Insurance (2013)

IntelliTrac's telematics hardware was selected by Insurance Box (backed by QBE Insurance) for Australia's first usage-based personal car insurance product. The system analyses vehicle usage and driving behaviour to calculate fairer premiums.

IntelliTrac Technology in Australia's First Telematics Car Insurance - PRWebAbout IntelliTrac - IntelliTrac New Zealand

Company Information

INTELLITRAC NEW ZEALAND LIMITED

Registered
Company Number

7505736

NZBN

9429047487079

Entity Type

NZ Limited Company

Incorporated

31 May 2019

Registered Office

Findex, Level 17, 88 Shortland Street, Auckland Central, Auckland, 1010, New Zealand

Directors (1)

Dino Placido Calapai

Warrandyte, Australia

31 May 2019

Shareholders (1)

100 total shares

IntelliTrac Pty Ltd

100 shares · East Melbourne, Australia

100.00%

Source: NZ Companies Office · Last checked February 2026

View on Companies Register

Shareholder Analysis

Analysis of notable corporate and institutional shareholders. Individual shareholders are excluded.

IntelliTrac Australia

IntelliTrac Pty Ltd

Australian Private Parent

An Australian private company in Bundoora (northern Melbourne). Founded in 1987 by Dean Calapai as Novatronics, originally designing automotive security electronics. Pivoted to GPS fleet management in 2002, rebranding as IntelliTrac. Designs and manufactures its own GPS tracking hardware in Australia, develops the Hawk fleet management platform, and employs ~45 staff. Operates across eight Asia-Pacific countries. IntelliTrac NZ is the wholly-owned subsidiary offering GPS fleet tracking with NZ-specific RUC compliance features. Privately owned, founder-led - not part of any larger corporate group.

Website

Profile compiled from public sources. Last updated February 2026. Back to Market Map →