Australian connected-vehicle, telematics and IoT provider serving automotive manufacturers, fleets and government organisations.
Directed Technologies is an Australian connected-vehicle, telematics and IoT business within the privately owned Directed group founded by Steve Siolis. Directed Technologies is a registered business name of Directed Electronics OE Pty Ltd. It supplies factory-fit and aftermarket vehicle hardware, cloud software and fleet-management integrations to automotive manufacturers, enterprise fleets and government organisations. Its e.things platform combines data from embedded and aftermarket telematics hardware for fleet visibility, vehicle diagnostics, safety and compliance workflows. Directed reported deployments across more than 2,800 fleets in May 2025. In August 2024, it claimed its automotive solutions were present in 50% of trucks on Australian roads. These are company figures rather than independently audited market statistics. Its documented projects include connected-vehicle systems for Ambulance Victoria and factory-embedded data integrations involving PACCAR and Hino fleets. Directed opened a reported AUD$15 million Connected Mobility Innovation Centre at Melbourne Airport in 2023. It has continued expanding outside Australia through country appointments and partnerships, including India and Africa, and acquired Thailand telematics provider GPS2GO in 2026. Directed Electronics New Zealand maintains an Auckland office and describes telematics/OEM services as one of its three operating divisions. Directed is not listed by NZTA as an approved New Zealand electronic RUC provider.
Cloud-based telematics and connected-device platform providing fleet visibility, analytics, driver and vehicle alerts, fault-code monitoring and third-party integrations. Directed describes the platform as SOC 2 compliant.
Connected-vehicle hardware and software supplied through factory-fit, port-fit and aftermarket programmes for automotive manufacturers and fleets.
Telematics integrated with emergency-vehicle electronics and auxiliary systems to monitor vehicle operation, safety systems, occupants and equipment charging status.
Wearable and assisted-monitoring products acquired from Careteq in 2024, including fall alerts, safety pendants and two-way communications, with integration into e.things planned for worker monitoring.
Australian heavy-vehicle compliance integration combining Directed telematics with Logmaster's NHVR-approved electronic work diary for fatigue monitoring and reporting.
Telematics device type-approved in Australia under the National Telematics Framework for Level 2 assurance applications, including accurate speed and odometer data and Smart On-Board Mass integration.
Australian integration using OEM-embedded telematics and KPMG data modelling to support automated Fuel Tax Credit claims. This is an Australian tax product, not a New Zealand RUC service.
Founded by Steve Siolis as Directed Electronics, initially focused on automotive and consumer electronics distribution across Australia and New Zealand.
Expanded into telematics and connected vehicle technology, beginning development of factory-integrated OEM solutions for commercial vehicle manufacturers.
Secured factory-fit telematics contracts with major truck OEMs including Hino and PACCAR brands (Kenworth, DAF), establishing position as Tier 1 supplier.
Launched the e.things automotive cloud platform, providing fleet operators with real-time connected vehicle analytics, driver behaviour monitoring, and asset management.
Deployed deeply integrated connected vehicle IoT solution for Ambulance Victoria across 227,000 square kilometres, monitoring emergency vehicle systems including defibrillator battery status.
Opened $15 million Connected Mobility Innovation Centre at Melbourne Airport headquarters, doubling local manufacturing capacity. Surpassed 1 billion kilometres monitored and 2,000+ fleets.
Acquired Sofihub, a specialist in assisted monitoring and wearable technology, integrating wearable safety devices into the e.things platform for driver and lone worker protection. Selected by PACCAR Mexico to supply telematics and embedded fleet management for DAF trucks in Mexico. Achieved SOC 2 Type 2 accreditation for the e.things platform. Named to AFR Most Innovative Companies list.
Partnered with SafetyCulture to bring OEM-embedded truck data into workplace safety and compliance workflows. Partnered with Logmaster to launch integrated telematics and EWD compliance platform for heavy vehicle fleets under NHVR standards. Surpassed 2,800 fleets globally.
Expanded its international telematics operations through the acquisition of Thailand-based GPS2GO and a partnership with South Africa-based 3Gen Products for deployments across Africa. PACCAR Australia also named Directed Technologies the Category B recipient of its 2025 Joint Design Suppliers Award.
Founder and CEO, Directed
Publicly identified by Directed as its founder and CEO and by the New Zealand operation as CEO of Directed Australia and New Zealand.
Executive Director, Directed Technologies
Publicly represents Directed Technologies on connected-vehicle products, partnerships and international expansion.
Senior Vice President Sales and Customer Growth
Publicly identified in 2025 and 2026 announcements as leading global sales and customer growth.
Directed Technologies is not listed by NZTA as an approved electronic distance-recorder or electronically assisted RUC system provider. Its New Zealand group operation offers telematics and OEM services, but no evidence was found that Directed supplies a New Zealand RUC product, has applied for provider approval, or has published a position on New Zealand RUC reform. Its factory-fit telematics, odometer-data capability and Australian compliance integrations are technically relevant to distance-based charging, but any future New Zealand RUC role is an inference rather than a stated plan.
Directed Technologies opened its AUD$15 million Connected Mobility Innovation Centre in Melbourne, doubling local manufacturing capabilities for telematics and IoT devices. The facility manages 200 terabytes of data and processes 20 billion probe data points daily for over 2,500 vehicle fleets globally.
Directed Technologies and Logmaster launched an integrated telematics and compliance platform for heavy vehicle fleets, combining Directed's automotive cloud platform with Logmaster's certified Electronic Work Diary for real-time fatigue monitoring and automated compliance tracking.
130 647 737
Australian Private Company
01 May 2008
VIC 3045, Australia
Connected-vehicle technology, telematics and IoT
Source: Australian Business Register · Last checked July 2026
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